Answering the WHY in Social Media
The innovation and change that is occurring in the Digital industry at the moment has meant that Social Media is now, more than ever, about unashamedly authentic engagement. Social networks and platforms are moving and transforming constantly, resulting in the fact that a good sales pitch is no longer enough to create sales and conversions; what’s more important is creating an environment where people can engage, interact and connect in the most meaningful way. Your customers are now not only interested in the WHAT, they’re starting to ask more questions about the WHY, WHO and the HOW. What is it that you care about as a business, where do you come from, where are you going and how do you plan to get there? Your clients and potential clients are interested in discovering more about your journey and feel like they have been a part of creating it in some way. Companies and businesses are starting to become more introspective about their own WHY and HOW, and beginning to ask questions like, what is our purpose and why are we here? What is important to us? What is it that we would like our clients and followers to know about us? At The Social Lamb, our purpose has always been to empower you. Since our inception, we have worked with small businesses to educate and enrich them with the knowledge, information and tools they need to succeed. We’ve been there, and we know how important and valuable it is to have a partner you can turn to when you don’t quite know where to turn, a partner you can trust with ease. We have, therefore, crafted specific solutions that simultaneously empower you with information and awareness, as well as support you with specialised expertise and skills that we have gathered over years of learning. One of the services we are proud to offer to you as our client is bespoke Social Media packages, customised for you and your specific needs. We work with a team of talented creatives in the fields of photography, graphic design and copywriting to offer you the services we know you need to enhance your online platforms and networks, to make sure that every aspect looks beautiful and professional. You also have the ability to bolt on additional advertising to your chosen package, which allows you to take advantage of platforms like Facebook and Instagram’s extensive, hyper-targeted advertising networks to increase the impact of your campaigns. Expert Social Media consulting gives you access to industry knowledge and expertise, with the added benefit of having a strategic partner that can assist and guide you, in all of your Social Media and marketing efforts. For more information on this and other services, give us a call, visit our website or pop in for a cup of coffee at our beautiful new offices!