digital marketing Archives - The Social Lamb

The Social Lamb

Posts tagged "digital marketing"

Using Facebook's targeted advertising is a great way to grow your audience when you’re just starting out on the platform and your organic reach is still low.

The benefits of using Facebook’s targeted advertising

October 10th, 2018 Posted by Social Media 0 comments on “The benefits of using Facebook’s targeted advertising”

The benefits of using Facebook’s targeted advertising

What are the benefits of using Facebook’s targeted advertising infrastructure? We often get asked this question by our clients and thought this would be a great opportunity to educate you on the benefits and pitfalls of making use of Facebook’s extensive, hyper-targeted advertising infrastructure.

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Random acts of marketing can lead to failed social media campaigns

A Random Act Of Marketing

September 29th, 2017 Posted by Uncategorized 0 comments on “A Random Act Of Marketing”

A Random Act Of Marketing

A random act of marketing is something that is unplanned, not budgeted for, often ill-executed and not well managed, a trap many of us can fall into, especially as a small business. For larger businesses or corporate firms with big budgets, it is easy to absorb some of the possible shortfalls that may come with a random or failed Social Media campaign, and some may even build a buffer for it into their advertising budget as there is always some level of uncertainty and experimentation when it comes to Social Media and online advertising.


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Use email marketing to grow your business and reach your customers

Email Marketing

May 3rd, 2017 Posted by Social Media 0 comments on “Email Marketing”

Email Marketing

Email marketing may be the one tool in your Digital Marketing toolbox that is neglected the most, simply because it may not seem as glamourous as a beautifully curated Instagram account or as effective as a viral Facebook campaign, as well as the fact that many businesses don’t understand the importance of such a tool or how they can harness the power of email marketing to grow their brand and expand their business.


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